What 'Build vs. Buy' Misses About AI Decisions
The real question isn't whether to build or buy—it's what kind of capability you're actually trying to develop.
Read moreWe help mid-sized companies navigate the messy reality of AI adoption—from strategy through build. Not off-the-shelf solutions. Not theoretical roadmaps. Systems that work in your context.
Most AI projects stall because of a coherence problem, not a technology problem. The tools exist. What's missing is someone who sees how the technical pieces connect to your actual operations, your team dynamics, and the way information moves through your organization.
That's what we do. We think in systems—across technical architecture, organizational reality, and the questions underneath. Then we build what fits.
We work with you to figure out where AI actually makes sense for your business—not where it's trendy, where it matters.
We build the thing. Custom AI agents, workflow automation, integrations with your existing stack. Hands on the keyboard.
A thought partner for companies navigating AI decisions over time. Ongoing advisory relationships with real technical depth.
We see the connections others miss—between your tech stack, your team structure, your information flow. AI implementation fails when you only optimize one layer.
Strategy without implementation is a PDF. Implementation without strategy is a mess. We do both, which means accountability from vision to reality.
We're not a massive consultancy that will staff your project with juniors. You get senior-level thinking and execution, directly.
Thinking about AI implementation, systems design, and what actually works. Updated occasionally.
The real question isn't whether to build or buy—it's what kind of capability you're actually trying to develop.
Read moreThe tools work fine. The real problem is coherence—how technical possibilities connect to organizational reality.
Read moreAI agents aren't magic. They're carefully orchestrated systems with observable patterns. Here's how they actually work—and what it means for your business.
Read moreA discovery call is a conversation, not a sales pitch. We'll talk about what you're trying to accomplish and whether Sansoft is the right partner to help.
Schedule a Call